Consulting Product Development

What is it?

This is a highly interactive workshop which deals with portfolio management in professional services companies.

These companies face a double challenge:

• Which interventions can be standardized, so they can be profitably marketed to a wider range of clients.
• What type of new intellectual property should be developed to sustain growth.

• The target audience for this workshop consists of experienced professionals who lead (or prepare to lead) consulting units.

(The value of this workshop is enhanced if you book an in-house version for your own business. This enables us to address your own business position and requirements. Read more about in-house courses here. And request an in-house course here.)

What will you achieve?

• You will learn different ways of looking at the portfolio of services you currently provide…
• You will have identified which of your current offering can be "productified" - and how to do it.
• You will have drawn up an outline of a number of additional services your company could profitably market to your clients - and feel confident that you can do just that.

What is the course program?

• Product / service mapping
• Portfolio management
• Replication versus Creation
• Criteria for choice and resource allocation
• Replication processes
• Creation of new Intellectual Property
• The transfer process to participants' environments

Course length: 2 days

Framework position: process/senior.

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